OlaplexNo. 4P Blonde Enhancer Toning Shampoo, 250 ml (Pack of 1)

So, after a disaster with a new hairdresser I found online, my hair went ginger/brassy/ yellow! Honestly have never been so gutted in my whole life with it, usually with the “blonde me” products my hair lifts very well! The new hairdresser however did not and that is when disaster struck!My hair looked absolutely awful so many different tones of brassy/ yellow tones and was leaving me feeling insecure, luckily I came across this little gem, Although nearer to my roots haven’t lifted as well because of the dark hues I have in it it has majorly lifted most if not all of my brassyness and yellow tones! Some parts have gone a little bit silver due to the lightness but I tried evening out the purple shampoo where I’d need longer on it, currently waiting on my colour touch wella toners which are a life saver btw! But this has definitely done most of the job I set out to achieve the top and front were the worse so I left on for 4 mins but the rest I left on for two mins! Of course some hair is dry but not compared to most purple shampoos I have used in the pass!Do not look at the negatives that sit there and say “does not larther up” it’s bloody does so I don’t know how much there actually putting on to say it doesn’t, but honestly if you’ve had a hair disaster like me this product will do until you can fix it yourself or get to the hairdressers! (Or simply leave it, this was down to preference, I have been honey blonde for so long and was going lighter to get an ash blonde but definitely far better then what I had happen! )Amazing stuff well done olaplex!!!

After my hair being over processed at the hair dressers 7 weeks ago I finally caved in and decided to invest in a couple of the Olaplex products.I was extremely sceptical after reading the reviews but with my hair snapping as badly as it was and me spending the last 7 weeks crying because of how thin, tangled and dry it was getting I was willing to loose the money should the products not work.For the last 7 weeks I have been using bed head products and a coconut oil (these have always been my hair products and have never failed me!) but the damage caused to my hair was too much for these this time around!I was literally waking up in a morning with a pillow full of small snapped hair, washing my hair was horrendous, I had crazy snapped hair sticking up on the top of my scalp! … well… I decided to buy just the Olaplex no 5 to start with, I used my resurrection bed head shampoo to remove the oils I’d used during the day and left the no 5 conditioner on my hair for around 30 mins, I instantly and on my life saw a change from there!I was able to get a brush through my wet hair with out tangling, I allow my hair to dry naturally until slightly damp then I finish off with the hair dryer… prior I was covered in hair … after the one time use of the no 5 I honestly did not have one single hair on me … I can’t stress how happy that made me! 😩… any way! Back to the no 4p … I received this tonight, I instantly had the shower going, washed my hair as per with my bed head shampoo, applied the 4p to damp hair and left it on for 15 mins, after I applied the no 5 (just as a precaution really)… I left that for around 3 mins to do its magic, dried my hair as per (air dry until slightly damp then finished with the hair dryer) … again, no hair loss, no tangling, and a much nicer colour! I was absolutely gob smacked at the difference… I already have no fly always at the top of my head, my hair feels much stronger and although it’s not as thick as it use to be I’m absolutely certain that with continued use of these products it will be back to its healthy self in no time.I have just gone on to order no 0, no 3 and no 7My new hair routine will now be - no 0, no 3, no 4p, no 5 then no 7 and I will do this twice weekly ! I have full faith 🙏 (the above order is apparently really good for damaged, over processed blonde hair if any one is wondering)With the no 4p - a little really does do a lot! I Literally used an amount that would equate to the size of a 50 pence piece … and yes, yes it does stain your hands, I thought I was clever by scrubbing straight after … that does not remove it 😂 … I’m going on a bit now so I’ll wrap it up, this stuff really is good … & I will neverrrrr stray from it with these results … (the first pic was from around a week ago… the second pic was straight after blow drying this evening- one use of no 4p - no filters) … this product - highly recommended!

Okay product, not certain it's authentic olaplex as it did something strange to my hair. But nonetheless it did lessen the orange in my hair so that's something.

Have tried various purple shampoos, this is definitely the best, takes all the brassy look out of coloured blonde hair.

As someone who's constantly battling brass and maintaining my blonde highlights, I've tried countless purple shampoos - but Olaplex No. 4P has truly impressed me.Pros:Exceptional toning performance that neutralizes unwanted yellow and orange tones effectively. The purple pigment is perfectly balanced - strong enough to combat brassiness, but not so intense that it leaves a purple cast on the hair.True to Olaplex's reputation, this shampoo goes beyond just toning. It genuinely repairs and strengthens hair, which is crucial for chemically treated blonde hair that's prone to damage.The hydration factor is remarkable. Unlike many toning shampoos that can leave hair feeling dry and stripped, this formula maintains hair's moisture and softness.A little goes a long way - the 250ml bottle has impressive longevity, making it a cost-effective option despite the premium price point.Cons:The price is definitely on the higher end of hair care products. At around $30 for 250ml, it's an investment.Those with very light or very dark blonde hair might need to experiment with application time to get the perfect tone.The purple pigment can be slightly messy if you're not careful during application.What truly sets this apart is how it cares for hair health while toning. It's not just about appearance, but actually repairing and protecting blonde, lightened, and grey hair. The bond-building technology Olaplex is known for is evident in every wash.I recommend leaving it on for 3-5 minutes in the shower for optimal toning, and using it once or twice a week depending on your hair's needs. For anyone struggling with brassy tones or maintaining their blonde, this is a game-changer.A bit of a splurge, but absolutely worth every penny for those serious about hair care.